Fashion in Scotland is an area of huge global interest. At every major fashion show across the globe, there’s normally at least one element from Scotland – from textiles to influence to the designers.
It’s an area finding more and more outlets with the rise in digital engagement as part of PR and our work has involved:
- Blogger outreach and engagement
- Image and content seeding
- Traditional offline press engagement
- Community management and engagement
- Reputation management and promotion
- Online/social media campaigns
Scottish fashion and 21st century communications are two industries cut from the same cloth. There’s never been a better time for incredible fashion work to be showcased in a variety of ways from raising awareness of trends and collections, to helping people buy the desired items.